Tina Li comes from Jilin, China and works as a university lecturer in Germany. She is interested in how international professionals navigate the complexities of cultural differences in a global environment and her work focuses on intercultural strategies. Due to her personal background, she is specialized in the communication between West and East and offers cutting-edge insight and practical strategies for those who have business contacts with Chinese professionals. 

Living and working in China, Great Britain and Germany prompted Tina Li’s study of communication patterns and business systems in different parts of the world. She helps business professionals decode cross-cultural complexities impacting their success, and work more effectively across those differences.

 “Doing Business in China” –  published in CHEManager Regions & Locations Guide 2019.


Doing Business in China
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The interview on Tina Li from Business Spotlight